Book Details:
Author: Kevin Lane KellerPublished Date: 28 Sep 2007
Publisher: Pearson Education Limited
Book Format: Mixed media product
ISBN10: 140588617X
Publication City/Country: Harlow, United Kingdom
File size: 14 Mb
Filename: consumer-behaviour/-strategic-brand-management.pdf
Dimension: 222x 284x 58mm::3,180g
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